Fresh, healthy and vegan — written in pink

Ichigo Budapest uses a family of pink text-neon signs to communicate its fresh fusion menu and vegan options throughout the restaurant.

Visit the business Instagram

The Art Neon Business SpotlightReal sign. Real space. Real story.

Meet the business

Ichigo presents fresh East Asian fusion food with a bold, modern identity in central Budapest.

The space before the glow

Communicate useful menu cues such as fresh, healthy, dairy-free and vegan while keeping the interior visually consistent.

A family of short phrases was produced in the same bright pink LED neon style for walls and window-facing areas.

The coordinated signs help guests read the offer at a glance and give the restaurant a repeatable visual signature.

Inside the project

Real customer photos and video from the finished installation.

The business behind the glow

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